Ghosting, mixed signals, and cold responses are not only deal-breakers in social settings. They also negatively impact the customer experience (CX). A recent e-commerce shopping report from business ...

Pipeliner CRM relaunched in April as Coevera, reflecting the company's effort to reposition itself beyond traditional customer relationship management software. The company says its redesigned ...

Could visual avatars flip the traditional customer experience (CX) script by providing a more human-like exchange? Research from AI-powered CX firm Cyara shows a psychological shift in consumer ...

As AI agents begin handling more online transactions, many e-commerce systems still assume a human is behind every interaction. That disconnect is creating new challenges for fraud prevention, ...

Digital advertising can track nearly every click, but connecting ad exposure to real-world sales remains difficult. Even in an era defined by big data, many businesses still cannot reliably measure ...

Revenue teams are increasingly burdened by disconnected tools, and as AI moves into revenue workflows, those gaps are becoming harder to ignore. Instead of improving productivity, many revenue ...

As AI gains momentum across the enterprise in 2026, many companies are running into an unexpected obstacle: trust — and a workforce that isn’t keeping up. Lance Younger, executive vice president, EMEA ...

The dreaded annual employee performance review ritual has long been a cornerstone of corporate life. However, in today’s fast-paced, skills-first economy, some high-performing organizations are ...

In the fast-paced world of digital media, many businesses still treat public relations (PR) as a shortcut to instant visibility — and misunderstand how it actually drives results. The reality is far ...

Embedding artificial intelligence (AI) in customer service operations is becoming commonplace, but the technology doesn't seem to be lightening the workloads of customer service reps. New research by ...

Tension is building between legacy enterprise phone systems and a new, autonomous, agent-driven reality. For decades, the enterprise phone call has been the black box of CRM, creating a disconnected ...

Companies have tried to improve the employee experience by layering new digital tools onto outdated workplace systems. Instead of simplifying work, the result has often been more apps, more ...