Pink cleats have dominated the early rounds of the 2026 World Cup, with major brands like Nike, Adidas, and Puma all ...

The complete 2026 FIFA World Cup schedule, including match dates, kickoff times, group stage fixtures and knockout rounds ...

Penn State Athletics marked the start of a new era on Wednesday as its 33 years as a Nike school ended and a new 10-year deal ...

Columbia Sportswear, Adidas, and The Ordinary won big at the 2026 Cannes Lions International Festival of Creativity.

The video follows a buyer who purchases an abandoned storage unit linked to an Adidas employee and discovers more than 300 boxes of brand-new Adidas products. Inside are club jerseys, soccer balls, ...

Most recently, adidas was the shirt sponsor from 2005 to 2008, and now the three stripes are returning to the 1. FC Köln ...

Houston-area law enforcement has seized more than 27,000 counterfeit FIFA-related items worth more than $6.1 million in ...

The 2026 World Cup is generating over $10.5 billion in ad spend, showcasing a dynamic shift in marketing strategies. Here, 10 ...

Mexico’s official national team jersey has been Adidas’ top-selling national team merchandise line of the FIFA World Cup so ...

Mexico's national soccer team is making headlines during the 2026 FIFA World Cup, but not only because of what's happening on ...

Political campaigns and committees have spent $740,330 on World Cup advertising during the first two USMNT matches.

When the World Cup knockout round began Sunday, Kalshi joined the likes of Coca-Cola, Visa and Adidas with sideline ...