The new report explores where the brand–local relationship breaks down, what the highest performers do differently, and how AI is starting to reshape the franchise operating model.

Get traffic data and keyword intel on competitors instantly. We’ve all seen dashboards that don’t make sense when you look into the numbers, but now that same data could be training your campaigns to ...

Get traffic data and keyword intel on competitors instantly. When you hear “compliance,” do you immediately think of regulatory frameworks like GDPR, data privacy, and legal restrictions? Well, that’s ...

Get traffic data and keyword intel on competitors instantly. When Humanity’s Last Exam launched in January of last year, the best AI models answered only a small fraction of its questions correctly.

Get traffic data and keyword intel on competitors instantly. Marketers embraced AI when it was priced like an all-you-can-eat buffet. Providers’ shift to token-based pricing comes just as agentic ...

Get traffic data and keyword intel on competitors instantly. For years, marketers treated automation as the answer to growing content demands. Build enough rules into your workflows, and the system ...

Get traffic data and keyword intel on competitors instantly. Marketers spend a lot of time talking about AI, customer data, and analytics. A new study suggests another factor shaping marketing ...

Trying to navigating the shifts in the CDP market can feel dizzying. Here's what we learned from last week's agentic CDP news.

Get traffic data and keyword intel on competitors instantly. A majority of organizations now use AI in at least one function — 88%, according to McKinsey — but only 6% report significant ...

Get traffic data and keyword intel on competitors instantly. Adobe today announced a new solution to help businesses to ensure their brand is visible, trusted, and chosen across AI surfaces. Called ...

Get traffic data and keyword intel on competitors instantly. Databricks put an end to weeks of rumors today as it announced CustomerLake, an agentic CDP. The announcement came at the company’s Data + ...

Get traffic data and keyword intel on competitors instantly. On a recent call, the head of marketing at a mid-sized B2B SaaS company walked me through everything her team did to fix their workslop ...