The 2026 World Cup in North America, with Mexico, Canada, and the United States playing host, started on Thursday with a fixture between Mexico and South America in Mexico City. The host nation went on to win 2-0,

Among the many micro-controversies at play in the lead-up to this summer’s World Cup centers on the mid-half mandatory hydration breaks FIFA has implemented for the tournament. (Most World Cup-related controversies qualify as “micro” following 2022 in Qatar.

The World Cup is a chance for the world's biggest brands to throw everything into their ads. Here are some of the ones we'll be seeing all summer long.

In the five-minute spot, titled Backyard Legends: The Greatest Football Story Ever Told, Chalamet preps his friends for the match by describing local legends like “Buzzcut Beckham.” The teams play in a New York City apartment courtyard as Bad Bunny and Messi watch, sitting on the roof of a car in hoodies.

You don't have to love soccer to enjoy the World Cup. The memes, star-studded ads, superfans and other off-field moments may be the best part.

Forget the waiting and the restrained hype: brands have already scored the first screamers of the 2026 World Cup. Between ’90s nostalgia, impossible pop-culture cameos, and animations bordering on madness,

Viewers of the World Cup Opening Ceremony are reacting online after the Fox network aired a FIFA commercial narrated by Matthew McConaughey just ahead of the event's kick off

Many soccer fans can recount Nike's iconic "Winner Stays" advertisement from the 2010 World Cup. Ahead of this summer's World Cup, the company may have outdone itself. An ample amount of the game's best,