Investors have recently been flocking to “safe-haven” investments like U.S. treasury bonds, gold and other commodities. These assets tend to stay valuable in uncertain times. At times of geopolitical ...

A lot of scientific and popular decision-making literature is couched in a dual-process model [1]. The dual-process model pits the relatively automatic, heuristic-driven, and unconscious System 1 ...

Consumers behave in many different ways, and marketers and companies need to understand how consumers make their buying decisions. Decision Heuristics are the kind of internal criteria that consumers ...

In the post-pandemic era of accelerated digitization, an increasing number of business tools are driven by AI, allowing company leaders to derive better business intelligence, anticipate customer ...